Cimet is an Argentine manufacturer of power and communication cables, founded in 1951 and headquartered in José León Suárez, Buenos Aires Province. The company operates under the name Cimet Optel and describes itself as one of the largest manufacturers and marketers of power and communication conductors in the region.[1][2]
Design and History
Despite the claim that Cimet’s logo was designed in 1967 by Salvatore Gregorietti at Unimark International, no verifiable source has been found to confirm this attribution. Gregorietti did work at Unimark’s Milan office in 1967, where he designed trademarks for clients such as Pirelli Sapsa and Emme Edizioni, but no archival record connects him to a project for Cimet.[3][4] The Unimark archives are housed at the Vignelli Center for Design Studies at Rochester Institute of Technology, but no Cimet project appears in the available documentation.[5]
Cimet’s current visual identity, as presented on its official website and corporate materials, uses a wordmark treatment of “CIMET OPTEL.” The brand’s documented color palette includes a cobalt blue (hex #003DA5) as the primary color, with a light gray secondary tone.[6] The company has celebrated milestones such as its 75th anniversary, indicating a long operational history under the Cimet name.[7]
Meaning and Symbolism
The company’s own communications emphasize themes of evolution, quality, and reliability in its products, but these are corporate messaging statements rather than documented explanations of logo symbolism.[1]
Typography and Design
The brand’s official color specification of cobalt blue (hex #003DA5) is the only verifiable design element recorded in brand asset databases.[6]
Given the absence of primary-source evidence for the claimed 1967 Unimark design, the attribution to Salvatore Gregorietti should be treated as unverified. Researchers seeking confirmation would need to consult the Unimark International archives at the Vignelli Center for Design Studies.[5]
Logo Index is an independent educational archive covering logos, visual identities and graphic design history. All trademarks and brand assets remain the property of their respective owners.