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Editorial Arte

Editorial Arte is a Venezuelan printing and graphic arts company based in Caracas, founded on February 4, 1957 by Francisco de Juan. Its symbol was originally designed by John Lange in 1967.

Editorial Arte is a Venezuelan printing and graphic arts company based in Caracas, founded on February 4, 1957 by Francisco de Juan with the aim of producing high-quality art books, publications that would themselves be objects of art, which is the origin of its name.[1] The company operates from its building on Calle Milán in the Los Ruices Sur district of Caracas.[2]

Design and History

The Editorial Arte symbol was originally designed by John Lange in 1967.[3] Lange, a Venezuelan graphic artist born in Caracas, began his long working relationship with Editorial Arte in 1962, producing around 180 art books for the company over the course of his career.[4] He was a founder of the Instituto de Diseño Neumann-Ince in 1964, the first graphic design academy in Venezuela, and served as its director from 1982 to 1988.[5]

Lange’s design work was characterized by an emphasis on aesthetics. The critic Marta Traba wrote that Lange “has an unalterably graphic vision that tries to be super aesthetic,” noting that he never lost sight of function, synthesis, or the obligation to evoke meaning through analogies or oppositions.[5] His work for Editorial Arte earned distinctions from the Art and Graphic Design competition in Philadelphia, the Art Directors Club of Metropolitan Washington, and a bronze medal at the Leipzig International Book Fair in Germany in 1989.[4]

Editorial Arte has participated in all 26 editions of the Theobaldo de Nigris Latin American Graphic Products Contest, winning seven statuettes, and has accumulated more than 100 national and international awards.[6] The company is currently associated with Grupo Soluciones Gráficas and maintains a web presence at solgra.com.[7]

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