Quality Label for Communication Products is a Japanese certification mark associated with communication equipment. The symbol was designed by Yusaku Kamekura (1915-1997), the influential Japanese graphic designer known for the 1964 Tokyo Olympics emblem and posters, the NTT “Dynamic Loop” mark, and the Good Design Award “G Mark.”[1]
Design and History
The Quality Label for Communication Products symbol was originally designed by Yusaku Kamekura in 1973.[2] The mark is described as a circle-shaped design featuring a ball motif, categorized among circle logos with ball elements.[2]
Kamekura was a leading figure in post-World War II Japanese graphic design, sometimes nicknamed “Boss” for his stature in the field.[1] His design career spanned corporate logos, posters, packaging, and book design, and he was a founding participant of the Nippon Design Center in 1960.[3] Among his well-documented logo works are the Fuji Television “8 mark” (1959-1986), the TDK logotype (1967), and the NTT Dynamic Loop symbol (1985).[4]
Kamekura also wrote the foreword to the 1973 reference work 資料集 日本のトレードマークとロゴタイプ (Collection of Japanese Trademarks and Logotypes), a compilation of Japanese corporate marks and logotypes organized by industry during the high-growth economic period.[5]
Meaning and Symbolism
Documented interpretation of the Quality Label for Communication Products mark is limited. [2] As a quality label, the mark functioned as a certification indicator for communication products, though the specific regulatory body or program that administered it has not been confirmed in available sources.
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