Blank Rome LLP is an Am Law 100 law firm headquartered in Philadelphia, founded in 1946. The firm operates 16 offices across the United States and internationally, with more than 700 attorneys and principals providing legal and advocacy services.[1]
Design and History
Blank Rome’s visual identity is a text-based wordmark featuring the firm’s name. The firm was formerly known as Blank Rome Comisky & McCauley before shortening its name.[2] The firm’s logo is available as an SVG file, indicating a vector-based wordmark designed for scalable reproduction across digital and print applications.[3]
The firm has registered several trademarks with the United States Patent and Trademark Office. A trademark for “BLANK ROME” was filed in November 2001 by Blank Rome Comisky & McCauley LLP, covering conferences and workshops in the fields of accounting and taxation.[4] Additional trademark registrations include “BLANK ROME UNIVERSITY” and “BLANK ROME COUNSELORS AT LAW,” both filed in July 2003 by Blank Rome LLP.[5][6]
The firm celebrated its 75th anniversary with a publication titled “Blank Rome wasn’t built in a day,” reflecting on growth, service, and leadership.[7]
Meaning and Symbolism
As a text-based wordmark, the Blank Rome logo does not incorporate pictorial symbols or abstract marks. The trademark registrations for “BLANK ROME UNIVERSITY” include design elements such as mortarboards (graduation hats) and plain single-line circles, but these apply to the university-specific mark rather than the firm’s primary wordmark.[5] The trademark filing for “BLANK ROME” indicates that color is not claimed as a feature of the mark, meaning the wordmark is registered without specific color protection.[4]
Typography and Design
The Blank Rome wordmark uses a straightforward typographic treatment consistent with law firm branding conventions that emphasize the firm name and heritage. The firm’s website and marketing materials display the wordmark prominently, with the firm name rendered in a clean, professional typeface suitable for legal services communications.[1] The logo is maintained as a vector asset, allowing consistent reproduction across the firm’s 16 office locations and various communication channels.[3]
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