The Savannah Ghost Pirates are a professional minor league ice hockey team in the ECHL based in Savannah, Georgia, that began play in the 2022-23 season at Enmarket Arena. The team revealed its name and logo on October 27, 2021, at an event held at Ghost Coast Distillery, with Savannah Mayor Van Johnson and Ghost Pirates management introducing the identity to fans. The name was chosen from more than 3,000 entries submitted through a Name Your Team contest organized with local media outlets. Team President Bob Ohrablo explained that the name was meant to reflect Savannah’s culture, noting the city is “steeped in history and folklore.” [1]
Design and History
The primary logo depicts a ghost figure carrying a hockey stick, rendered in the team’s colors of black, white, and florescent green, with a focus on glowing eyes. [1] The logo was designed by Dan Simon and his team at Studio Simon in Louisville, Kentucky, a sports graphic design firm whose work includes logos for the NFL, MLB, NCAA, and various hockey leagues. [2] Alternate logos were introduced alongside the primary mark at the time of the launch. [3]
The identity has remained in use since the 2021 launch. The team unveiled its inaugural jerseys in October 2022, featuring the same green, white, and black color palette. [4] Special-event uniforms, such as those worn for the 2024 ECHL All-Star Classic and St. Patrick’s Day games, have incorporated the primary ghost pirate character from the team’s logo in modified contexts. [5] [6]
Meaning and Symbolism
The team’s official announcement described the logo as “the shape of a ghost figure carrying a hockey stick,” with the team colors listed as black, white, and florescent green. [7] The name itself combines two elements associated with Savannah’s character: the city’s reputation for ghost stories and folklore, and its coastal history connected to piracy. Ohrablo stated that the name was chosen to reflect the culture of the city, which is “steeped in history and folklore.” [1] Ghost Pirates CEO Andy Kaufmann noted the logo was designed to appeal to both children and adults, describing the team as one “for all ages to enjoy.” [1]
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