Jog Dog is an Italian footwear brand created in Venice. Its products include weather-ready footwear, alongside sneakers and other styles, rather than being limited to running shoes. Trade coverage in 2020 described the brand as created in Venice in 2013.
Jog Dog Logo PNG
Wordmark and registered mark
The wordmark shown here spells JOG DOG in large, bold sans-serif capitals. The lettering is brown; the two supplied versions place it against different backgrounds, one dark and one light. Neither image shows the smaller “Venice” line described in some archive text, so that line is not part of the visual description here.
A US trademark record reproduced by Justia describes a separate composite mark: stylized “JOG DOG” lettering with a stylized J in front of a rhombus, or diamond. The record lists a filing date of May 20, 2015, publication on April 5, 2016, and registration on January 31, 2017, in classes 18 and 25. It also says no color is claimed as a feature of that registered mark. This is distinct from the lettering-only wordmark shown above.
2014 – Today
This image repeats the JOG DOG lettering on a light background. It does not show a different letterform or a separate logo device from the first image. The heading is an archive label, not confirmation that this version is currently in use. The brand’s beginnings are described with different years: a retailer gives 2010, while trade coverage and a retailer listing give 2013. Those accounts support an early-2010s origin, but do not establish when this wordmark was introduced. Rendez-vous and Selfridges describe the brand’s origins; ProFashion’s 2019 coverage also dates its creation to 2013.
The lettering offers a compact brand identifier, while the registered composite mark provides a documented version with an additional device. No designer, typeface, or intended symbolism is established in the cited records.
Disclaimer
This article is part of the educational resources provided by Logo Index, an independent archive covering logos, visual identities and graphic design history. Jog Dog and associated trademarks and brand assets remain the property of their respective rights holders where applicable.
