Campo Santo logo with the words CAMPO SANTO in rough brown brush lettering
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Campo Santo

Campo Santo is an American video game developer and entertainment company founded in September 2013 by Sean Vanaman, Jake Rodkin, Nels Anderson, and Olly Moss. Its logo is an illustration incorporating a skull and a wooden cross.

Campo Santo is an American video game developer and entertainment company founded in September 2013 by Sean Vanaman, Jake Rodkin, Nels Anderson, and Olly Moss. The studio is best known for its debut title Firewatch (2016). The company’s logo is an illustration that incorporates a skull and a wooden cross, directly reflecting the meaning of the studio’s name.

Design and History

Campo Santo was announced on September 18, 2013, as a San Francisco-based studio founded by former Telltale Games employees Sean Vanaman and Jake Rodkin, Mark of the Ninja designer Nels Anderson, and graphic artist Olly Moss.[1] Moss, who served as art director for Firewatch, was reportedly responsible for the game’s distinct color and lighting, along with various logos and prop designs inspired by 1960s national park posters.[2]

The company logo features a skull and a wooden cross incorporated into the illustration, as documented in the official Campo Santo Quarterly Review.[3] The studio’s official website describes Campo Santo as “a small entertainment company and the video game developer behind Firewatch.”[4]

In April 2018, Campo Santo was acquired by Valve Corporation.[5]

Meaning and Symbolism

The name “Campo Santo” translates from Italian and Spanish to “graveyard.”[3] Co-founder Sean Vanaman explained the choice: “I think it means something akin to cemetery or ‘sacred ground?’ I liked that it conjured up images of burial and decay but does so without being dark, it feels like it hold both bookends of life in a positive light and for a company full of people creating something out of nothing, that tone felt correct to me.”[3]

The skull and wooden cross in the logo directly reflect this etymology, tying the visual identity to the graveyard meaning of the studio’s name.[3]

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Logo data

Measured from the original SVG file on 30/09/2026.

Colors

Single color.

  • #964707Brown, 100%

    RGB 150, 71, 7; CMYK 0, 53, 95, 41

    White text 6.6:1 (passes AA)

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Backgrounds and sizes

Contrast and color difference

Compared with Entertainment

377 measured Entertainment logos

Only 1% of Entertainment logos in the archive use brown as the main color.

  • Main color brown1%
  • Wordmark49%
  • Single color48%
  • Most common main color here: black47%

From measured files, not tags. Updated 29/10/2026.

Structure

Logo type
WordmarkClassified by AI
Proportions
1.8 : 1Horizontal
Ink coverage
43%57% empty space inside the outline
Symmetry
Asymmetric26% left-right match
Outline
Free-formOverall silhouette
Complexity
Detailed11 shapes, about 3,645 points

Tints and shades

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#964707

Typography

Lettering style: Display, uppercase.

This is a style class, not the exact font. The font has not been documented.

Free fonts in this style: Bebas Neue, Anton, Abril Fatface

Visual description

Classified by AI

Style
Hand-drawn, organic, minimal
Layout
Lettering on its own
Techniques
Geometric construction
Text in the logo
CAMPO SANTO

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