Nacon is a French video game company specializing in gaming accessories and video game publishing. Founded in October 2019 as a subsidiary of the Bigben group, the company consolidated Bigben’s gaming division, including its development studios, distribution subsidiaries, patents and intellectual properties, into a single entity.[1] Nacon was originally a brand of accessories for core gamers before expanding to encompass all of the group’s gaming-related activities.[2]
Design and History
The Nacon logo is a wordmark that appears in a bold, contemporary sans-serif typeface. The mark is rendered in solid black and is available as an SVG vector file, indicating its use across digital and print applications.[3] The company’s legal notice identifies “NACON” as a registered word mark and “NACON (semi-figurative)” as a registered semi-figurative trademark, confirming that the logo consists of both a text element and a figurative component.[4]
The Nacon brand was established in 2019 when Bigben decided to consolidate all components of its Gaming Division into a new entity. The creation of Nacon was intended to bring publishing and accessories together under a strong brand, concentrating expertise and vertically integrating activities to create value.[1] The company was formed through a carve-out and spin-off of Bigben Interactive’s gaming business in October 2019.[5]
Prior to the creation of Nacon as a company, the name had already been used as a brand for gaming accessories. Bigben had developed accessories under the Nacon brand for more than 20 years, including controllers for home consoles and gaming headsets.[1] The transition from accessory brand to full company identity occurred as part of Bigben’s strategic reorganization of its business sectors: mobile, audio and gaming.[2]
Meaning and Symbolism
Nacon’s corporate website describes the company as a “pure-play in video gaming,” publishing and developing video games as well as designing and distributing premium gaming accessories.[1] The brand was created to represent both hardware (accessories) and software (published games) under a single unified identity, following the consolidation of Bigben’s gaming operations.[2]
Typography and Design
The Nacon wordmark uses a bold sans-serif typeface with a contemporary character. The logo is available in vector format, which allows for unlimited scaling without pixelation across product packaging, digital storefronts and marketing materials.[3] The mark is rendered in solid black, and the company’s legal notice confirms that both the word mark and the semi-figurative version are registered trademarks of Nacon.[4]
Logo Index is an independent educational archive covering logos, visual identities and graphic design history. All trademarks and brand assets remain the property of their respective owners.
