Fibreboard Paper Products Corporation was a San Francisco-based manufacturer of paperboard, packaging, lumber, and plywood. The company operated under the name Fibreboard Paper Products Corporation from May 1956 until it settled on Fibreboard Corporation in 1966. [1]
Design and History
The company’s corporate identity in the 1960s centered on a wordmark trademark for “FIBREBOARD,” filed with the United States Patent and Trademark Office on December 30, 1964. The trademark registration, number 0812184, was owned by Fibreboard Paper Products Corporation and covered paper and printed material products. [2]
According to the USPTO filing, the mark included a design element described as “plain single line triangles,” and no claim was made to the word “FIBREBOARD” apart from the mark as shown. This indicates the logo combined the company name with a simple triangular graphic device. [2]
An earlier trademark for “FIBREBOARD,” serial number 72166376, was also owned by Fibreboard Paper Products Corporation and covered paperboard containers, including cartons, article carriers, and boxes. [3]
The company’s naming history reflects several changes. Originally incorporated as the Parrafine Companies in Delaware in 1917, the company changed its name to Fibreboard in 1927. It briefly became Pabco Products Inc. in November 1950 before reverting to Fibreboard (Paper Products) in May 1956, and finally to Fibreboard Corporation in 1966. [1]
In 1978, Fibreboard Corporation was acquired by Louisiana-Pacific Corporation under a merger agreement. [4]
Meaning and Symbolism
No designer or agency attribution for the Fibreboard logo has been documented in available sources. The triangular design element in the 1964 trademark filing is described only as “plain single line triangles” in USPTO records, with no documented symbolic meaning attached to the shape. [2]
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