Moldoplast is a Spanish plastics company whose visual identity is attributed to Catalan graphic designer Amand Domènech i Casanova (1920-2002). Domènech was a prolific designer of corporate logos, posters, and editorial illustrations, and his archive is preserved at the Museu del Disseny in Barcelona. The Moldoplast mark is dated to 1965, a period when Domènech was producing a range of identity work for industrial clients.
Design and History
Amand Domènech i Casanova trained at the Escola Municipal d’Arts i Oficis in 1934 and began his graphic design career in 1935 at Gráfica Manén, where he worked alongside advertising illustrator Carlos Vives. After stints with several Barcelona publishing and graphic arts firms, he opened his own studio in 1948. His output included corporate identity work, logos, stamps, labels, and packaging projects for numerous companies and institutions.[1]
Domènech’s design work from the mid-1960s includes logos for industrial and chemical companies, reflecting the era’s modernist approach to corporate identity in Spain. The Moldoplast logo is one of several industrial marks he produced during this period, alongside work for Swiss automotive industry client Alesia (1965) and a chemical industry logo (1964).[2]
The Museu del Disseny’s Domènech archive (Fons 3-642) documents his extensive corporate identity practice, noting that the collection includes logo and stamp designs, label and packaging projects, and advertising graphics for companies and institutions.[3]
Meaning and Symbolism
Documented sources confirm Domènech’s role as a designer of corporate logos and his activity in the mid-1960s, but they do not provide a detailed description of the Moldoplast mark itself, its specific geometric construction, or any official explanation of its symbolism. The logo’s exact visual features and intended meaning are not verifiable from the available archival or published sources.
What can be confirmed is that Domènech was an established figure in Spanish graphic design during this period. He was active in founding the Agrupació de Grafistes FAD in 1961 and served as its director in 1967, placing his corporate identity work within the broader professionalization of Spanish graphic design in the 1960s.[1]
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