Times Now logo with TIMES on a red rectangle and NOW on blue rectangles.
Embed

Times Now

Times Now is an English-language 24-hour news channel launched on 23 January 2006 by Times Global Broadcasting Company Ltd, part of the Times Group, in alliance with Reuters. In March 2026, at the Times Now Summit 2026, Times Network unveiled a new brand identity marking two decades of the channel.

Country: India

Industry: News

Colors:

Website: Website

Category:

TAGS:

Times Now is an English-language 24-hour news channel launched on 23 January 2006 by Times Global Broadcasting Company Ltd, part of the Times Group, in alliance with Reuters.[1][2] The channel operates under the Times Network, the television division of the Times Group, which also houses ET Now, Mirror Now, Times Now Navbharat and other channels.[3]

Design and History

At its 2005 pre-launch announcement, the Times Now logo was described as having a “3-D stylised metallic look” that represented a “new-age design philosophy.”[1] The channel went on air on 23 January 2006.[2]

In April 2015, the parent Times Television Network rebranded itself as Times Network, adopting a new logo and the tagline “Now or Nothing.”[4] The new network mark featured a pyramid with a red dot at its top. M K Anand, then MD and CEO of Times Network, explained the symbolism: “Our new logo is a pyramid, which signifies the population of the country and the red tip on the top is our target audience.”[5] The creative work for the network logo was done by Thomas Xavier, who ran an agency called Transformers in Bangalore.[5] Anand said the rebrand took close to two and a half months to develop.[5]

In March 2026, at the Times Now Summit 2026, Times Network unveiled a new brand identity marking two decades of Times Now.[6] The new logo features a globe motif with India at its centre, indicating a focus on global reach and cross-border information flow.[6] Times Group Managing Director Vineet Jain described the change: “We move from the stillness of a pyramid to the dynamism of a globe, a globe that carries within it, a strong imprint of India.”[7]

Meaning and Symbolism

Times Network said the 2026 refreshed identity is centred around a globe featuring the imprint of India, aimed at signalling its positioning as a network rooted in India while remaining globally connected.[8] The company stated that while its earlier identity symbolised its roots in legacy and tradition, the new design embraces a forward-looking ethos, representing progress, agility and a borderless flow of information.[9] The globe in the logo is described as capturing a spirit that is “open, interconnected, and alive with possibility,” with India at its heart.[9]

Logo Index is an independent educational archive covering logos, visual identities and graphic design history. All trademarks and brand assets remain the property of their respective owners.

Logo data

Measured from the original SVG file on 30/09/2026.

Colors

6 colors

  • #B52025Red, 40%

    RGB 181, 32, 37; CMYK 0, 82, 80, 29

    White text 6.6:1 (passes AA)

  • #234694Blue, 30%

    RGB 35, 70, 148; CMYK 76, 53, 0, 42

    White text 8.8:1 (passes AA)

  • #FEFEFEWhite, 23%

    RGB 254, 254, 254; CMYK 0, 0, 0, 0

    Black text 20.8:1 (passes AA)

  • #D68386Red, 3%

    RGB 214, 131, 134; CMYK 0, 39, 37, 16

    Black text 7.4:1 (passes AA)

  • #C34B50Red, 2.5%

    RGB 195, 75, 80; CMYK 0, 62, 59, 24

    White text 4.7:1 (passes AA)

  • #8FA1C8Blue, 1.8%

    RGB 143, 161, 200; CMYK 28, 20, 0, 22

    Black text 8.1:1 (passes AA)

Copy as

Backgrounds and sizes

Contrast and color difference

Compared with News

304 measured News logos

  • Main color red29%
  • Wordmark44%
  • Four or more colors36%

From measured files, not tags. Updated 28/10/2026.

Structure

Logo type
WordmarkClassified by AI
Proportions
8.9 : 1Horizontal
Ink coverage
97%2.8% empty space inside the outline
Symmetry
Mirror-symmetric94% left-right match
Outline
RectangularOverall silhouette
Complexity
Moderate4 shapes, about 224 points

Tints and shades

Click a step to copy

#B52025

#234694

Typography

Lettering style: Geometric sans, uppercase.

This is a style class, not the exact font. The font has not been documented.

Free fonts in this style: Montserrat, Outfit, Urbanist

Visual description

Classified by AI

Style
Geometric, flat, minimal
Layout
Lettering on its own
Text in the logo
TIMES NOW

Cite or embed

Report a problem