Rochdale A.F.C. logo with a shield, horse, and 'The Dale' text in a blue circle
Embed

Rochdale

Rochdale Association Football Club, founded in 1907 and nicknamed "The Dale," uses a crest based on the arms of the former County Borough of Rochdale. The coat of arms was granted to the Borough by the College of Heralds in 1857.

Industry: Sports

Year: 1993

Colors:

Website: Website

Category:

TAGS:

Rochdale Association Football Club, founded in 1907 and nicknamed “The Dale,” uses a crest based on the arms of the former County Borough of Rochdale. The coat of arms, itself derived from the arms of the local Rochdale family with additions, was granted to the Borough by the College of Heralds in 1857. When a new Rochdale Metropolitan Borough Council was formed in 1974 and received a new coat of arms, the football club continued to use the older County Borough arms.[1]

Design and History

The club’s shirts were largely unadorned until the early 1960s, when a crest based on the Rochdale coat of arms first appeared on the kit.[2] For the 1974-75 season and part of 1976-77, the team wore a simple monogram, and shirts were not adorned again until the 1978-79 season, when the club adopted a slightly modified version of the town’s old coat of arms, which was used until 1993.[2]

In 1993, a modernised version of the club crest was introduced. The familiar coat of arms appeared within a roundel surrounded by the legend “Rochdale AFC – The Dale.”[2] Different versions appeared at the beginning of the new millennium before the circular version was reinstated in 2005.[2]

For the club’s centenary season in 2007-08, the crest was enhanced with the legend “Centenary Year – 1907-2007” in gold lettering.[2]

Meaning and Symbolism

At the centre of the crest, a shield displays a sack of wool and a cotton plant, representing the local wool and cotton industries. Around the edge of the shield sit eight martlets (birds), taken from the Rochdale family coat of arms and widely used in heraldic devices.[1]

Above the shield, in the heraldic position known as the crest, further local industry references appear: a fleece of wool suspended by a band, and a mill-rind, the iron centre of an old millstone.[1] The green branches encircling the woolpack represent branches from the cotton tree, reflecting the importance of both wool and cotton to the town.[3]

A motto below the shield reads “Crede Signo,” roughly translated as “The sign of trust and confidence.”[1] Around the arms, a ring displays the full club name and its shorter nickname using the home colours of blue and white.[1]

Logo Index is an independent educational archive covering logos, visual identities and graphic design history. All trademarks and brand assets remain the property of their respective owners.

Logo data

Measured from the original SVG file on 01/10/2026.

Colors

8 colors

  • #293C8BBlue, 46%

    RGB 41, 60, 139; CMYK 71, 57, 0, 45

    White text 9.9:1 (passes AA)

  • #FFFFFFWhite, 34%

    RGB 255, 255, 255; CMYK 0, 0, 0, 0

    Black text 21.0:1 (passes AA)

  • #C2C3C4Grey, 10%

    RGB 194, 195, 196; CMYK 1, 1, 0, 23

    Black text 11.9:1 (passes AA)

  • #9BA4C9Blue, 3.9%

    RGB 155, 164, 201; CMYK 23, 18, 0, 21

    Black text 8.5:1 (passes AA)

  • #6D7AB0Blue, 2.3%

    RGB 109, 122, 176; CMYK 38, 31, 0, 31

    Black text 5.1:1 (passes AA)

  • #425399Blue, 2.2%

    RGB 66, 83, 153; CMYK 57, 46, 0, 40

    White text 7.2:1 (passes AA)

  • #110F0DBlack, 0.9%

    RGB 17, 15, 13; CMYK 0, 12, 24, 93

    White text 19.1:1 (passes AA)

  • #848788Grey, 0.6%

    RGB 132, 135, 136; CMYK 3, 1, 0, 47

    Black text 5.8:1 (passes AA)

Copy as

Backgrounds and sizes

Contrast and color difference

Compared with Sports

2,708 measured Sports logos

  • Main color blue26%
  • Emblem51%
  • Four or more colors85%

From measured files, not tags. Updated 28/10/2026.

Structure

Logo type
EmblemClassified by AI
Proportions
1.0 : 1Roughly square
Ink coverage
78%22% empty space inside the outline
Symmetry
Mirror-symmetric100% left-right match
Outline
CircularOverall silhouette
Complexity
Detailed149 shapes, about 5,597 points

Tints and shades

Click a step to copy

#293C8B

#C2C3C4

Typography

Lettering style: Serif, uppercase.

This is a style class, not the exact font. The font has not been documented.

Free fonts in this style: EB Garamond, Libre Caslon Text, Playfair Display

Visual description

Classified by AI

Symbol shows
Shield with horse and crest
Style
Vintage, detailed, flat
Layout
Enclosed emblem
Techniques
Badge
Text in the logo
ROCHDALE A.F.C. THE DALE CREDE SIGNO

Cite or embed

Report a problem