CNN Brasil Money logo with a red square CNN BRASIL mark and black MONEY text beside a bar chart.
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CNN Brasil Money

CNN Brasil Money is a Brazilian television channel and multiplatform news service dedicated to the financial market, business and the economy, launched by CNN Brasil on 4 November 2024. In December 2025 it announced a renewed visual identity for two daily programs, CNN Morning Call and Fechamento de Mercado.

Country: Brazil

Industry: News

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Website: Website

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CNN Brasil Money is a Brazilian television channel and multiplatform news service dedicated to the financial market, business and the economy. It was launched by CNN Brasil on 4 November 2024, with a programming schedule of 12 live hours per day covering the operation of Brazilian and international markets.[1][2] The channel is distributed on pay TV, streaming platforms and YouTube, and also maintains a dedicated section on the CNN Brasil website.[2]

Design and History

CNN Brasil Money was announced in September 2024 as a new platform from CNN Brasil, with the stated goal of covering the financial market and the impacts that economic sectors generate on the country’s movements.[1] The channel officially debuted on 4 November 2024.[2]

In December 2025, approximately one year after its launch, CNN Money announced a new phase in its editorial and visual strategy, effective 8 December 2025. The update included modernized studios and a renewed visual identity for two of its daily programs, CNN Morning Call and Fechamento de Mercado.[3][4] The refresh was described as a more modern and strategic visual identity, marking the beginning of a new editorial and aesthetic phase for the channel.[4]

The visual updates incorporated redesigned studios, more sophisticated graphic resources and a visual system developed to facilitate the interpretation of the indicators that guide the market throughout the day.[3][5] The modernization was framed as accompanying the channel’s growing relevance in the economy and business segment since its launch.[5]

Meaning and Symbolism

Documented descriptions of the CNN Money visual identity focus on functional goals rather than symbolic meaning. The renewed graphic system was developed to facilitate the interpretation of real-time information, offering the public a more fluid and objective visual experience.[4] The new visual language was also described as placing focus on clarity, agility and immediate reading of the indicators that move the day.[4]

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Logo data

Measured from the original SVG file on 30/09/2026.

Colors

5 colors

  • #CC0000Red, 57%

    RGB 204, 0, 0; CMYK 0, 100, 100, 20

    White text 5.9:1 (passes AA)

  • #000000Black, 27%

    RGB 0, 0, 0; CMYK 0, 0, 0, 100

    White text 21.0:1 (passes AA)

  • #FFFFFFWhite, 11%

    RGB 255, 255, 255; CMYK 0, 0, 0, 0

    Black text 21.0:1 (passes AA)

  • #D94141Red, 2.8%

    RGB 217, 65, 65; CMYK 0, 70, 70, 15

    Black text 4.8:1 (passes AA)

  • #EA9898Pink, 2.1%

    RGB 234, 152, 152; CMYK 0, 35, 35, 8

    Black text 9.4:1 (passes AA)

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Backgrounds and sizes

Contrast and color difference

Compared with News

304 measured News logos

  • Main color red29%
  • Combination mark46%
  • Four or more colors36%

From measured files, not tags. Updated 29/10/2026.

Structure

Logo type
Combination markClassified by AI
Proportions
2.8 : 1Horizontal
Ink coverage
49%52% empty space inside the outline
Symmetry
Asymmetric27% left-right match
Outline
Free-formOverall silhouette
Complexity
Detailed3 shapes, about 846 points

Tints and shades

Click a step to copy

#CC0000

Typography

Lettering style: Geometric sans, uppercase.

This is a style class, not the exact font. The font has not been documented.

Free fonts in this style: Montserrat, Outfit, Urbanist

Visual description

Classified by AI

Symbol shows
Bar chart
Style
Geometric, flat, minimal
Layout
Symbol left of the name
Techniques
Letter used as symbol, line art
Text in the logo
CNN BRASIL MONEY

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