Manorama News is the 24-hour Malayalam news channel of MM TV Limited, the broadcast arm of the Malayala Manorama Group in Kerala, India. The channel began operations in 2006 [1]. Its visual identity has undergone two documented phases: an original mark created by UK designers Red Bee Media at launch, and a comprehensive rebrand completed in June 2025.
Design and History
Before the channel went on air in 2006, MM TV finalized a logo created by Red Bee Media (formerly BBC Broadcast), a UK-based graphic design firm. The mark showed three geometrical designs coming together to form the letter M [2]. The Economic Times also confirmed that Red Bee Media created the logo for the channel at its launch [3].
Nearly two decades later, Manorama News underwent a major brand refresh on June 9, 2025 [4]. The channel introduced a fresh logo, larger fonts, and digital-first graphics developed in collaboration with Ian Wormleighton of UK-based Twin Associates, a studio known for work with broadcasters including the BBC [5][6]. The refresh was described as including a sleeker logo and graphics built with a digital-first lens [7].
Twin Associates described the new identity as a responsive, vibrant, and agile system built for the modern viewer, embracing the clean aesthetic and structured logic of interface design. The rebrand replaced traditional, lengthy title sequences with dynamic ident stings and a meticulously crafted typographic layout [8].
The rebrand was tied to the channel’s “Neril Kaanam” (Right in Front of You) campaign, which emphasized immediacy and trust. The new look was rolled out across the TV channel, digital platforms, and mobile app [9].
Typography and Design
The 2025 refresh placed particular emphasis on typography. Reports noted that everything from the channel’s logo to its typography was upgraded, with large, crisp fonts and vivid, digitally adaptive graphics intended to enhance readability and storytelling [10]. The design work was led by Ian Wormleighton and Amy Johnson of Twin Associates [10].
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