Divi (DIVI) is a blockchain project focused on accelerating the adoption of digital currencies and building financial solutions for the future [1]. The project was created in 2017 and operates under the founding vision of “crypto made easy,” emphasizing self-custody and simplicity [2][3].
Design and History
The Divi logo is distributed as a square-format mark available in PNG and SVG formats through crypto logo repositories [4][5]. The official brand assets for Divi Project are hosted through Brandfetch, which lists the logo alongside the project’s color palette and typography [1]. The logo is also available as a token icon for web3 applications in branded, mono, and background variants [6].
Divi’s visual identity has been tied to its positioning as an eco-friendly blockchain project since its founding in 2017 [3][2]. No documented redesign history or designer attribution for the Divi logo has been published in the available sources.
Meaning and Symbolism
The project’s stated principles of self-custody and simplicity inform its brand positioning, but the logo’s specific visual symbolism is not documented in the available sources [3].
Typography and Design
Brandfetch lists fonts among Divi Project’s visual assets, though the specific typeface used in the logo has not been publicly documented [1]. The logo is available in multiple size variants for embedding, including large (250×250), standard (64×64), small (50×50), and thumbnail (25×25) formats [7].
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