The Atlantic League of Professional Baseball (ALPB) is an independent professional baseball league founded in 1998 by Frank Boulton with six teams, primarily in the Northeast.[1] In September 2020, Major League Baseball named the ALPB its first official “Partner League,” a designation that expanded the league’s existing relationship with MLB on experimental rules and equipment.[2] The league office is located in Lancaster, Pennsylvania.[3]
Design and History
The ALPB’s primary league mark has been in use since the league’s founding in 1998. A trademark record describes the logo as a circle containing the text “ATLANTIC LEAGUE ALPB PROFESSIONAL BASEBALL,” along with two branches, a ribbon and a fan.[4] The circular badge is built around a white baseball with blue and red seams, with the abbreviation “ALPB” appearing over a red ribbon and a stylized baseball field on the lower portion of the ball.[5]
In February 2017, the league unveiled a special 20th Anniversary Season logo to celebrate its 1998 through 2017 seasons. The anniversary mark was featured on team jerseys, equipment, merchandise and every baseball used in league stadiums throughout the 2017 season.[6]
Meaning and Symbolism
The league’s logo combines the colors of the U.S. flag with green.[5] The mark’s palette includes red, blue, gray, yellow and green tones, with the main portion of the roundel set in gray.[5]
Typography and Design
The ALPB logo uses three distinct lettering styles. The central “ALPB” abbreviation is set in a bold, extended typeface with clean contours and small serifs at the ends of its bars. The upper portion of the circular emblem features the words “Atlantic League” in a bold, square serif typeface, while the lower line presents “Professional Baseball” in a condensed red sans-serif uppercase lettering.[5]
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