Acala Network is the decentralized finance network and liquidity hub of Polkadot, offering a layer-1 smart contract platform optimized for DeFi with built-in liquidity and financial applications. The project maintains official brand assets and guidelines distributed through its media kit, which includes downloadable logo files and a dedicated brand guideline document.[1]
Design and History
Acala’s official brand assets are hosted publicly through its media kit, with the brand guideline document available for download alongside the logo files.[1] The project describes itself as building the liquidity layer for web3 finance, offering a Universal Asset Hub, an AMM decentralized exchange, and an EVM-compatible app platform based on Substrate.[1]
The Acala logo is also distributed through the Web3 Icons Branded open-source icon library, which preserves the original brand colors in its SVG rendering.[2] The icon represents the Acala token and is available under an MIT license.[3]
Meaning and Symbolism
One logo reference source describes the Acala mark as a stylized, geometric lotus flower, with petals rendered as sharp, interlocking triangles and clean curves. The same source claims the brand name draws from the Sanskrit meaning of “immovable” or “unshakable.”[4] However, this interpretation comes from a third-party logo database rather than Acala’s official brand guideline, and the official documentation does not publicly describe the mark’s symbolism in detail.
Typography and Design
The Acala wordmark uses a modern sans-serif typeface, as shown in the horizontal logo variant distributed through the project’s community channels.[5] The full-color logo is rendered on a transparent background and is designed to work on white or light-grey surfaces without modification.[2] Exact typography specifications, color values, and construction rules are documented in Acala’s official brand guideline, which is distributed through the project’s media kit.[1]
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